FYI,
Business Definition for: form utility
-form utility
enhancing the marketability of a product by changing its physical characteristics. For example, boxed detergent can be produced in liquid form, which may be more advantageous for certain consumer requirements.
Related Terms:
-place utility
adding consumer value by locating products in convenient locations.
-possession utility
additional consumer value created by transferring a product's ownership. Various time payment, leasing, and credit purchase strategies can be important in making a product more attractive to a consumer.
-time utility
enhancing a product's marketability by making it available at a convenient time.
Sumber:
http://www.allbusiness.com/glossaries/form-utility/4962302-1.html
MSY
Mohon bantuannya untuk mengisi survei daya saing Indonesia di
http://www.ips.or.kr/site/IPS/mail/survey/20110120/26.html
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Indonesian Production and Operations Management Society (IPOMS).
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